November 4, 2014 (Corona, CA)
From October 17th through the 19th, NEP’s Screenworks provided an unprecedented display solution for the International Speedway Corporation during the Camping World Truck Series and Sprint Series NASCAR Races at the Talladega Superspeedway. Their large-scale solution included three 46-foot-wide LED screens on custom 64-foot-high towers and one massive 80-foot-wide LED screen on a custom 88-foot-high tower. These screens, constructed over five days on-site, greatly enhanced the experience for the tens of thousands of fans at the Superspeedway for the races.
“In over 20 years creating display solutions to enhance the live viewing experience at race tracks around the country, this is by far the biggest we have done yet. We have been working with the International Speedway Corporation since 1996, so we were really excited to have the opportunity to create such a unique, massive solution for them,” said Director of Race Operations/Special Projects for Screenworks, Sam Artinger.
The scale of the LED screens was so large that they required a crew of 17 people to construct utilizing four 53-foot tractor-trailers of scaffolding, four 53-foot tractor-trailers of LED panels, eight generators, 28 two-ton chain hoists and over 638,000 pounds of concrete ballast. The main, 80-foot wide screen was created from Screenworks’ X12mm LED panels and the additional three screens utilized Screenworks X10mm LED panels. Combined, these four screens displayed a dazzling 5.1 million pixels. Event Scaffold Resources provided the custom towers.
“ISC is committed to providing thrilling and innovative experiences to our guests, and this solution really delivered the impact we wanted – making all of the excitement on the track larger than life. The live fan experience is extremely important to us, so our goal is to bring this unique solution to all of our venues over the next five years,” said Chief Technology Officer for International Speedway Corporation Brandon McNulty.
Video was fed to the screens via fiber from NEP’s mobile television production trucks on site supporting the live broadcast of the race. From the mobile television production truck, they had access to footage from 50 cameras on the track and in the pit, as well as three additional cameras dedicated to capturing footage just for the screens. For more information on Screenworks and NEP visit www.screenworksnep.com and www.nepinc.com.
# # #
Part of the NEP Worldwide Network, Screenworks has been providing video display solutions for live sports, concerts, tours and corporate events for over 20 years. Their dedicated staff, engineers and LED techs offer clients a solution that blends creativity with cutting-edge technology, providing dazzling display solutions for live events across the country.
NEP provides the technology and know-how to enable clients to produce the world’s most prestigious live and broadcast events around the globe. The company is the leading worldwide provider of outsourced production solutions offering technical services for remote production, studio production, video display, host broadcasting, post production, premium playout, smart asset / media management, and multi-screen delivery. NEP’s more than 3,000 employees are driven by passion and a focus on technical innovation, and together they have supported productions in over 85 countries on all seven continents. NEP is headquartered in the United States and has offices in 21 countries.